The iPhone dons a suit and tie
IT departments are finally starting to buy Apple's smartphone, says a Deutsche Bank report
Click to enlarge. Source: Deutsche Bank
"There is growing evidence that the iPhone is making inroads into the Enterprise," writes Deutsche Bank research analyst Chris Whitmore in a report to clients Monday.
According to his estimates, Apple (AAPL) by the end of the year will have shipped about 2 million iPhones into corporate accounts through various routes, including internal IT department purchases and formal reimbursement policies.
That would give Apple about a 7% share of the enterprise smartphone market this year, up from 2% in 2008.
IT departments were famously resistant to the iPhone when it was launched two years ago. That resistance has begun to melt, writes Whitmore, for several reasons:
