Apple television
Munster: An Apple TV set by 2011
Gene Munster has seen the future of television and it has an Apple (AAPL) logo on it.
In a note to clients Thursday, Piper Jaffray's senior analyst offered a scenario by which Apple would enter the cut-throat TV market by 2011 with an Apple-branded television set with digital video recording and home media functions (music, movies, games, interactive TV) built-in.
"Yes, TV hardware is a challenging business if you don't change the rules of the game," Munster writes, "but we see potential for Apple to offer best-in-class software and hardware and charge a premium."
The roadmap to Apple television (as opposed to Apple TV), as Munster sees it:
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