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	<title>Comments on: Apple settles &quot;millions of colors&quot; lawsuit</title>
	<atom:link href="http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/feed/" rel="self" type="application/rss+xml" />
	<link>http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/</link>
	<description>Fortune&#039;s tech team offers analysis and perspective on the world’s most important developments.</description>
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		<title>By: ct, toms river, nj</title>
		<link>http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/#comment-10075</link>
		<dc:creator>ct, toms river, nj</dc:creator>
		<pubDate>Sat, 13 Dec 2008 08:32:54 +0000</pubDate>
		<guid isPermaLink="false">http://fortuneapple20.wordpress.com/?p=408#comment-10075</guid>
		<description>i agree that it should be noted that it displays millions of colours thorough dithering technology.  They did the same thing with the 20&quot; imac, they downgraded the quality of the screen of the most popular model to increase their profit.  the 20&quot; model used to have an actual 8 bit display, and the current 24&quot; model still does, but the new 20&quot; model does not.  The same way that ipods are advertised to hold x amount of songs but have a side note that the amount of songs varies due to quality and length of songs it should be noted that it displays x amount of coulors thorough this technology.  Aside from apple products costing far more than pc&#039;s, using this technology on the screen causes less color depth, less color accuracy and greater susceptibility to washout.  If you invest an extra6-700 dollars just to have a mac you should be getting a quality product, the company boasts about the high quality aluminum and glass and how clear their displays are.  and how &quot;everything will look better on a mac&quot;.  As far as this country being &quot;once great&quot; and those photographers being &quot;bottom feeders&quot;  those are just ridiculous comments and I would done the same thing if I was taken advantage of like that.  It&#039;d be like if someone sold you a car that was advertised as an 8 cylander and you find out it is a 4 cylander</description>
		<content:encoded><![CDATA[<p>i agree that it should be noted that it displays millions of colours thorough dithering technology.  They did the same thing with the 20&#034; imac, they downgraded the quality of the screen of the most popular model to increase their profit.  the 20&#034; model used to have an actual 8 bit display, and the current 24&#034; model still does, but the new 20&#034; model does not.  The same way that ipods are advertised to hold x amount of songs but have a side note that the amount of songs varies due to quality and length of songs it should be noted that it displays x amount of coulors thorough this technology.  Aside from apple products costing far more than pc&#039;s, using this technology on the screen causes less color depth, less color accuracy and greater susceptibility to washout.  If you invest an extra6-700 dollars just to have a mac you should be getting a quality product, the company boasts about the high quality aluminum and glass and how clear their displays are.  and how &#034;everything will look better on a mac&#034;.  As far as this country being &#034;once great&#034; and those photographers being &#034;bottom feeders&#034;  those are just ridiculous comments and I would done the same thing if I was taken advantage of like that.  It&#039;d be like if someone sold you a car that was advertised as an 8 cylander and you find out it is a 4 cylander</p>
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		<title>By: Robb, Portland, OR</title>
		<link>http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/#comment-10074</link>
		<dc:creator>Robb, Portland, OR</dc:creator>
		<pubDate>Fri, 04 Apr 2008 16:54:03 +0000</pubDate>
		<guid isPermaLink="false">http://fortuneapple20.wordpress.com/?p=408#comment-10074</guid>
		<description>There are several more issues here:



* The injured parties aren&#039;t just the pro user purchases.  The real injured parties are the competing laptop manufacturers who must either mis-label their product or make it more expensive for true high-color.



* Regardless of right and wrong, the user interface, giving the choice of &quot;millions&quot; is ok.  Because; this is the perceived amount of colors, and what makes sense for a user dialog to display.</description>
		<content:encoded><![CDATA[<p>There are several more issues here:</p>
<p>* The injured parties aren&#039;t just the pro user purchases.  The real injured parties are the competing laptop manufacturers who must either mis-label their product or make it more expensive for true high-color.</p>
<p>* Regardless of right and wrong, the user interface, giving the choice of &#034;millions&#034; is ok.  Because; this is the perceived amount of colors, and what makes sense for a user dialog to display.</p>
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		<title>By: Jack ,Sydney, Australia</title>
		<link>http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/#comment-10073</link>
		<dc:creator>Jack ,Sydney, Australia</dc:creator>
		<pubDate>Wed, 02 Apr 2008 05:36:50 +0000</pubDate>
		<guid isPermaLink="false">http://fortuneapple20.wordpress.com/?p=408#comment-10073</guid>
		<description>Hi  I am in Australia.



I got the Mac  laptop after many happy years as a PC based LT user.



I bought and paid the extra for a mac because it had superior colour management  but it could not show me half the colours i needed to work with  greens would be blue yellows red&#039;s  it was shocking  i sold it after the dealer i bought it from stated there was nothing wrong with it but did offer to buy it back at 50% of the prchase price.



I sold it to someone in the US at a $900 AUD loss.



i wont buy a apple anything ever nor anyone from my family.



I contacted apple and they just got nasty and told me i could always choose legal action, like i could fight apple.



I&#039;m glad these people took em. it might make em say the truth in future.



Lies are lies even when you work for the liars..</description>
		<content:encoded><![CDATA[<p>Hi  I am in Australia.</p>
<p>I got the Mac  laptop after many happy years as a PC based LT user.</p>
<p>I bought and paid the extra for a mac because it had superior colour management  but it could not show me half the colours i needed to work with  greens would be blue yellows red&#039;s  it was shocking  i sold it after the dealer i bought it from stated there was nothing wrong with it but did offer to buy it back at 50% of the prchase price.</p>
<p>I sold it to someone in the US at a $900 AUD loss.</p>
<p>i wont buy a apple anything ever nor anyone from my family.</p>
<p>I contacted apple and they just got nasty and told me i could always choose legal action, like i could fight apple.</p>
<p>I&#039;m glad these people took em. it might make em say the truth in future.</p>
<p>Lies are lies even when you work for the liars..</p>
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		<title>By: ph, Edison, NJ</title>
		<link>http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/#comment-10052</link>
		<dc:creator>ph, Edison, NJ</dc:creator>
		<pubDate>Tue, 01 Apr 2008 18:55:40 +0000</pubDate>
		<guid isPermaLink="false">http://fortuneapple20.wordpress.com/?p=408#comment-10052</guid>
		<description>Whining about color rendition on laptop LCDs...  I do professional photographic work and would never dream of doing finish work on any laptop screen.  I use a MacBook, which is great for field checking, but my final color work is always done on a calibrated display.  Anybody who considers themselves a serious photographer wouldn&#039;t be without one.  Also, what about viewing angle and color rendition based upon that.  Are we going to see a class action on behalf of photographers who got their colors wrong because they were viewing their laptop screen from a non-optimal angle.  Come on...  Stop clogging the courts with frivolous crap.  Whatever happened to common sense.  Use the right tool for the job and stop whining.</description>
		<content:encoded><![CDATA[<p>Whining about color rendition on laptop LCDs&#8230;  I do professional photographic work and would never dream of doing finish work on any laptop screen.  I use a MacBook, which is great for field checking, but my final color work is always done on a calibrated display.  Anybody who considers themselves a serious photographer wouldn&#039;t be without one.  Also, what about viewing angle and color rendition based upon that.  Are we going to see a class action on behalf of photographers who got their colors wrong because they were viewing their laptop screen from a non-optimal angle.  Come on&#8230;  Stop clogging the courts with frivolous crap.  Whatever happened to common sense.  Use the right tool for the job and stop whining.</p>
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		<title>By: vw, deerfield, FL</title>
		<link>http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/#comment-10072</link>
		<dc:creator>vw, deerfield, FL</dc:creator>
		<pubDate>Mon, 31 Mar 2008 21:33:35 +0000</pubDate>
		<guid isPermaLink="false">http://fortuneapple20.wordpress.com/?p=408#comment-10072</guid>
		<description>Hummm sounds like lottery jackpots too!!! Lumpsum after taxes, you only see maybe 1/2 of the priz if you&#039;re lucky ...</description>
		<content:encoded><![CDATA[<p>Hummm sounds like lottery jackpots too!!! Lumpsum after taxes, you only see maybe 1/2 of the priz if you&#039;re lucky &#8230;</p>
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		<title>By: Ray, Sebring, FL</title>
		<link>http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/#comment-10071</link>
		<dc:creator>Ray, Sebring, FL</dc:creator>
		<pubDate>Sun, 30 Mar 2008 09:53:31 +0000</pubDate>
		<guid isPermaLink="false">http://fortuneapple20.wordpress.com/?p=408#comment-10071</guid>
		<description>I understand the issues professional photographers may have with Apple. I am myself, preparing to sue the cereal company Post, over their alleged &quot;two&quot; scoops of raisins practices.</description>
		<content:encoded><![CDATA[<p>I understand the issues professional photographers may have with Apple. I am myself, preparing to sue the cereal company Post, over their alleged &#034;two&#034; scoops of raisins practices.</p>
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		<title>By: Mark, Monroe, Ohio</title>
		<link>http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/#comment-10070</link>
		<dc:creator>Mark, Monroe, Ohio</dc:creator>
		<pubDate>Fri, 28 Mar 2008 20:39:19 +0000</pubDate>
		<guid isPermaLink="false">http://fortuneapple20.wordpress.com/?p=408#comment-10070</guid>
		<description>It simply says &quot;Millions&quot;, not &quot;The appearance of millions&quot;, &quot;Simulation of Millions&quot;, or &quot;Dithered to look like millions&quot;. In a professions such as art or photography (who are strongly marketed to by Apple) depends on accurate color reproduction for their job, they should get what&#039;s advertised and what they &#039;thought&#039; they paid for.



The average user might think this is frivolous, but not a professional photographer or artist who depends on precise color matching as the specifications for their job require.</description>
		<content:encoded><![CDATA[<p>It simply says &#034;Millions&#034;, not &#034;The appearance of millions&#034;, &#034;Simulation of Millions&#034;, or &#034;Dithered to look like millions&#034;. In a professions such as art or photography (who are strongly marketed to by Apple) depends on accurate color reproduction for their job, they should get what&#039;s advertised and what they &#039;thought&#039; they paid for.</p>
<p>The average user might think this is frivolous, but not a professional photographer or artist who depends on precise color matching as the specifications for their job require.</p>
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		<title>By: Andrew, Chicago, IL</title>
		<link>http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/#comment-10069</link>
		<dc:creator>Andrew, Chicago, IL</dc:creator>
		<pubDate>Thu, 27 Mar 2008 04:09:07 +0000</pubDate>
		<guid isPermaLink="false">http://fortuneapple20.wordpress.com/?p=408#comment-10069</guid>
		<description>I have emailed Apple support and ran cicles with the support rep.  I still don&#039;t have an answer to my seemingly easy question and they just stoped responding to me when they could not find the answer to my problem.</description>
		<content:encoded><![CDATA[<p>I have emailed Apple support and ran cicles with the support rep.  I still don&#039;t have an answer to my seemingly easy question and they just stoped responding to me when they could not find the answer to my problem.</p>
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		<title>By: Joe - San Francisco, CA</title>
		<link>http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/#comment-10068</link>
		<dc:creator>Joe - San Francisco, CA</dc:creator>
		<pubDate>Thu, 27 Mar 2008 00:03:41 +0000</pubDate>
		<guid isPermaLink="false">http://fortuneapple20.wordpress.com/?p=408#comment-10068</guid>
		<description>This is not just an Apple problem. I think most, if not all of the display manufactures are &quot;mis-labeling&quot; their LCD displays. The technology that gives you the fastest refresh rates at the lowest cost tends to use 6-bits per color channel rather than 8-bit. More lawsuits to follow...</description>
		<content:encoded><![CDATA[<p>This is not just an Apple problem. I think most, if not all of the display manufactures are &#034;mis-labeling&#034; their LCD displays. The technology that gives you the fastest refresh rates at the lowest cost tends to use 6-bits per color channel rather than 8-bit. More lawsuits to follow&#8230;</p>
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		<title>By: Jae, San Jose, CA</title>
		<link>http://brainstormtech.blogs.fortune.cnn.com/2008/03/26/apple-settles-millions-of-colors-lawsuit/#comment-10067</link>
		<dc:creator>Jae, San Jose, CA</dc:creator>
		<pubDate>Wed, 26 Mar 2008 23:46:02 +0000</pubDate>
		<guid isPermaLink="false">http://fortuneapple20.wordpress.com/?p=408#comment-10067</guid>
		<description>If you read the article, you would have seen that they are PROFESSIONAL PHOTOGRAPHERS.  If your job is to take pictures and sell them to news agencies like reuters, you have a right to be picky about your equipment.  Out in the field, you can&#039;t afford to lug around a external monitor to see the &quot;million&quot; of colors, all you have is your laptop screen.</description>
		<content:encoded><![CDATA[<p>If you read the article, you would have seen that they are PROFESSIONAL PHOTOGRAPHERS.  If your job is to take pictures and sell them to news agencies like reuters, you have a right to be picky about your equipment.  Out in the field, you can&#039;t afford to lug around a external monitor to see the &#034;million&#034; of colors, all you have is your laptop screen.</p>
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