Just my $0.02+GST

TO Those of you who Believe that Certain Studios are backing a technology because it is better or will win the "WAR:"
SPARE ME, I happen to be an engineer in a management position in the aero space industry. Allow me to enlighten you in the rules of business. Studios and people are being paid off to make their movies exclusive to a platform. You see, a 50 million dollar "Endorsement" now may mean they will sell more and win the "WAR." Who wins the war; wins the pot o' Gold. Don't mix up Tech Details and Business. If tech details always won, then we would be driving cars that get 50 miles to the gallon and all look exotic because there made of Carbon Fiber composits. See my point yet….It's called politics or as I like to call it..Kissing hands and Shaking babies.

To Those of you who think there will be a winner:
You're right and you will not be it. You see, we all have VHS tapes and DVD and now we will be buying the same movies for the third time on an Ultra Violet laser based system. Sounds like the only winners are the Business profiting off our sorry but.

To Those of you who think this technology is the end all be all:
Sorry, you probably paid 500 for the first DVD player and a few hundred for the first VHS. Just as new cars come out every year; new formats, compression ratios, and technology come out every 10 years. Don't believe me, look back in time.

YES, I actually do have a preference of one of the two formats; however, this is like choosing a politician. It's the arguement of who is the lesser of the Devils.

MY OPINION AND VIEW POINT:
Notice how I said Opinion, people before this claim they know facts, but I saw no Hyperlinks to Company Release Memos.

I love John Lennon, but the man is dead, and buying his music on yet another format is a little dumb. He obviosly does not benefit, and a trickle gets to his next of kin.

We need to Push Owner Ship of Intellectual Property. That means when you purchase your Lennon Songs, you should be able to download them and put them on whatever Medium you want. 8 Tracks to the future Cube Technology. Here's the deal, they got you by the nuts, and you keep purchasing the same stuff because they made a new format. That's like buying a new computer because a new OS that looks prettier came out and needs more power……HUH?!?

We need to stop supporting stupid advances in Technology. The new TV's that have more Detail are good, but to buy Field of Dreams for the fifth time is just dumb.

Go on, obviously you have a thousand dollars to have your little war. I'll see you in ten years when both technologies are replaced. You're thousand will have given you an obsolite piece of machinery and some old movies. My thousand will have turned to Ten Thousand.

If your going to fight for something, fight for not getting bamboozled.

YOUR CALL………..Peace.

It is cheaper for companeis to make HD as compared to BR. Also, who needs all that storage space for a movie and some features. HD has plenty of storage space. It is all marketing. 1080p TV will not be here until 2014. 1080p TV is only good if you have a BR or HD, to recieve the full benefits. There is no broadcast standard for hdtv, so images change on you HDTV set.

Do not get me wrong, but it would be nice if you did not have to use the screen functions on you HDTV to see the full screen in 1080i or 720p.

there are a lot of good points made on here, but i think in the end its all about the convinience which one offers. im leaning towards HD, even though i know that Blue-ray is better…and yes i have a 360.

there are a lot of good points made on here, but i think in the end its all about the convinience which one offers. im leaning towards HD, even though i know that Blue-ray is better…and yes i have a 360.

none the less – this is all unimportant. It doesn't matter which format wins the war – you all lose when one finally does. The only way the consumer wins this war is if ALL the studios get their heads out of their behinds and stop with the exclusives. we live in an era where choice is the best option and competition works in favor of the consumer. it makes both products keep their prices lower and forces them to always be creating new improvements for their system. Regardless of what side you have taken, you shouldn't want the other side to lose. You also should want movie studios to go exclusive to your product. It prevents non-buyers from becoming buyers and it hurts the market all over the place.

The best thing that could happen in this war is if the EU antitrust comes back with information stating that the studios must drop their exclusives. then and only then can both formats survive. If they can both exist at the same time – you will find more consumers buying either product… not to mention cheaper prices and better updates and improvements.

I have seen a petition online from HD users asking the exclusive studios to drop their blu ray exclusives. I also saw one from blu ray users asking the same of universal. the only way anything will be accomplished (aside from the EU antitrust) will be if both sides work cooperatively along side non-buyers to make a petition asking all the studios to drop their exclusives and give the consumer the option of which player best suits their needs. it would make a huge impact if the studios not only saw both sides working together for this, but also non-buyers stating they want to invest in a system but not until they know their favorites could possibly end up on the next gen system they choose.

The studios always back their decision by stating "we think we chose the right system in the format war." well its high time you all band together and tell these studios that it shouldn't be their decision – it should be yours and all the individual consumers. And that choice shouldn't go away. It will hurt everyone when it does.